- Strengthen - Cationic gluten free proteins of organic Amaranth and Keravis combine with an Amino Acid Complex led by Lysine to strengthen new hair as they emerge.
- Cleanse - Awaken features naturally derived color safe sulfate free cleansers from Babassu, Coconut and Palm Oil that deeply cleanse the scalp, sebaceous glands and follicle while gently cleansing the hair.
- Revitalize Follicle - Botanical extracts led by Saw Palmetto encourage and invigorate growth while helping to reduce DHT, thus maximizing the follicle size and enabling it to produce a thicker hair.
- Stimulate - Mint and Capsicum (Cayenne pepper) stimulate the scalp and help in the delivery of vital nutrients to the Cellular Generation Zone (Anti-Aging).