What is the difference between scalp care and regular hair care?

A healthy scalp produces stronger, thicker hair from the root, while an imbalanced one can contribute to thinning, slow growth, and excess oiliness or dryness.Regular hair care focuses on the strand itself, targeting moisture, frizz, damage, and shine. Scalp care addresses the skin beneath the scalp, where hair actually originates. Scalp care is the foundation, and everything else is what you build on top of it, so the two approaches work best together.

How do you get rid of an itchy scalp?

It depends on what's causing it. Dryness, product buildup, dandruff, and skin conditions can cause itchiness, but the solution depends on the cause. For most people, switching to a gentle, sulfate-free shampoo from our collection is the first step toward maintaining scalp health. The Awaken Treatment was specifically formulated for itchy scalp, dandruff, and psoriasis, using a botanical complex that soothes irritation over time. If you use lots of products and buildup seems like the more likely culprit, adding the Awaken Scalp Detox every few washes can help resolve the itchiness.

How often should you use a scalp cleansing shampoo?

Washing with traditional shampoos too often can strip the scalp's natural oils and cause it to overproduce sebum in response, while going too long between washes lets buildup accumulate at the follicle. Two to three times a week works well for most hair types when using a scalp cleansing shampoo. Fine or oily hair may need more frequent washing, while dry or coiled textures usually do better with less frequent washing. The Awaken Shampoo is gentle enough for regular use without disrupting the scalp's balance. On the days in between, our dry shampoo can extend your style without compromising scalp health.

What causes dry scalp, and how do you treat it?

Dry scalp happens when the scalp can't produce or retain enough moisture. Overwashing, hard water, cold weather, and harsh ingredients in products are common triggers. The fix starts with your cleanser. Switching to a sulfate-free option like the Awaken Shampoo preserves the scalp's moisture barrier while still cleansing effectively. Bringing the Awaken Therapeutic Masque into your weekly routine adds a deeper layer of moisture to both the scalp and strands, helping restore the skin barrier and ease flaking and tightness over time.

Can a scalp treatment help with hair growth?

Absolutely. Hair grows from follicles beneath the scalp's surface, so a congested, inflamed, or nutrient-deprived scalp weakens those follicles and slows the growth cycle. Good scalp care products that stimulate circulation and deliver targeted nutrients to the follicle can genuinely help with healthier, faster growth.

Scalp Care | Treatments for a Healthy Scalp

A healthy scalp produces stronger, thicker hair from the root, while an imbalanced one can contribute to thinning, slow growth, and excess oiliness or dryness.
Regular hair care focuses on the strand itself, targeting moisture, frizz, damage, and shine. Scalp care addresses the skin beneath the scalp, where hair actually originates. Scalp care is the foundation, and everything else is what you build on top of it, so the two approaches work best together.
It depends on what's causing it. Dryness, product buildup, dandruff, and skin conditions can cause itchiness, but the solution depends on the cause.
For most people, switching to a gentle, sulfate-free shampoo from our collection is the first step toward maintaining scalp health. The Awaken Treatment was specifically formulated for itchy scalp, dandruff, and psoriasis, using a botanical complex that soothes irritation over time. If you use lots of products and buildup seems like the more likely culprit, adding the Awaken Scalp Detox every few washes can help resolve the itchiness.
Washing with traditional shampoos too often can strip the scalp's natural oils and cause it to overproduce sebum in response, while going too long between washes lets buildup accumulate at the follicle.
Two to three times a week works well for most hair types when using a scalp cleansing shampoo. Fine or oily hair may need more frequent washing, while dry or coiled textures usually do better with less frequent washing. The Awaken Shampoo is gentle enough for regular use without disrupting the scalp's balance. On the days in between, our dry shampoo can extend your style without compromising scalp health.
Dry scalp happens when the scalp can't produce or retain enough moisture. Overwashing, hard water, cold weather, and harsh ingredients in products are common triggers. The fix starts with your cleanser. Switching to a sulfate-free option like the Awaken Shampoo preserves the scalp's moisture barrier while still cleansing effectively. Bringing the Awaken Therapeutic Masque into your weekly routine adds a deeper layer of moisture to both the scalp and strands, helping restore the skin barrier and ease flaking and tightness over time.

Why Scalp Health Is the Foundation of Great Hair

Understanding how to take care of your scalp is the first step toward healthier hair. Hair begins growing in the follicle below the surface and develops for weeks before you see it. When the scalp is healthy and buildup-free, hair grows stronger and more resilient. We formulate our scalp care products with plant-powered, sulfate- and paraben-free ingredients.

Surface Hair Scalp Care Products

Scalp Cleansing Shampoos

Scalp cleansing shampoos remove buildup, rebalance the scalp's natural environment, and prep follicles to absorb treatments.

Scalp Treatments and Serums

If you're dealing with thinning, irritation, slow growth, or any ongoing scalp issues, treatments target these concerns.

Common Scalp Concerns and How to Treat Them

Dry Scalp

How to take care of a dry scalp: Dryness occurs when the scalp doesn't produce or retain enough moisture. Use a sulfate-free shampoo; it won't strip natural oils.

Itchy Scalp

How do you stop an itchy scalp? Itchiness can be caused by skin conditions, dryness, product buildup, dandruff, and ingredient sensitivity. Use a scalp cleansing shampoo and targeted botanical treatments to relieve itch.

Oily Scalp

How to take care of an oily scalp: Oiliness is caused by an overproduction of sebum. Use a gentle cleanser that removes excess oil, dry shampoo between washes, and a detox treatment periodically.

How to Build a Scalp Care Routine

Wash with shampoo and conditioner every three or four days for dry hair, two to three times a week for a balanced scalp, and daily (or every other day) for an oily scalp. Use the Scalp Massage Brush while shampooing to boost circulation and help products absorb more effectively. Use targeted treatments a couple of times a week.

Once a week, use a deep-conditioning mask. For oiliness and product buildup, use a pre-shampoo detox treatment once or twice a month.

Use our dry shampoo to keep roots fresh, and, for fine hair specifically, the Awaken Thickening Spray for body and volume. Use de-frizz products to manage frizz and texture.

Start at the root shop Surface Hair Scalp Care.

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Scalp Care

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